Thursday, January 8, 2009

Small Business Branding Practice


Branding is a unique thing that can create business longevity
for you. I am not saying that that is going to happen initially,
those that have bad business practices, after a year or two, or
even six months, they will soon become like that, they will
wonder where their next sale is going to be. So hopefully they
could even turn it around, if you are like that you are branding
yourself that way, you can turn it around. It is probably harder
to turn it around than if you had initially done that, but
things could turn around through the same branding practices.

Other branding methods, you can brand yourself in the search
engines. With some of these search engines the name like, pay
per click king, you can have articles and sites up under those
keywords, even pay per click ads and things of that sort, so
when people look that up, they will see you. They find you there
under that keyword name. Anything that you can think of, even
with your offline marketing, even when you do newspaper ads,
magazine ads, anything else offline, media, radio ads, tv ads,
you can always put your branding in there, sign off throughout
the process of doing that, you can refer to yourself as the pay
per click king, then that becomes your branding.

So continue learning on this ever growing path for you to be
successful in business, whether you already are successful you
can become more successful than you already are. Never think you
know everything, we do not know everything. we have been a
student of marketing for many years and we will be a student of
marketing for as long as we can, until we stop working. That is
our branding, that is what we do and so we are always learning.
Never think you know everything, always learn. The simple
marketing formula is targeted traffic pointed towards a targeted
sales page or landing page equals money or commissions. That is
the online marketing formula in the simplest form.

Most people routinely mess up the left side and that is what we
teach. Everybody wants the right side, the money, but they do
not want to do the left side. If a person was going to go to
college and be an accountant, it use to be that you could be an
accountant just for four years of college. But it has gotten so
competitive now you need at least a six year degree in
accounting to be even competitive in the accounting industry.
And so they spend six years learning their trade so they can
actually make money in accounting. You do not have to spend that
long online to learn this information, especially if you find
the right mentors that will put you on the fast track.

You should always find the cream of the crop, this is what we
do. We can go into any industry we want and get to the top of
that industry because we find the cream of the crop in that
industry and pay them whatever they want so that we can learn
from them. It usually takes us six months in that industry to do
that, and that is after paying people for their time to tell us
the things that they know. Sometimes you pay for courses and the
courses were garbage, but we never complained about it, we just
said that is a person that we do not need to learn from. We just
keep going forward until we found the cream of the crop.

The money that we spent on that is pennies compared to what we
learned from the cream of the crop and continued to make large
sums of money in that industry. That is what you need to do,
find the cream of the crop. When you find the cream of the crop,
pay that person whatever they want and learn everything you can
from that person. Do not suck them dry overnight, then they
might not teach you anything else. Let them teach you, let them
do it over time and just learn everything you can from them.
Most likely the information that they teach you, you will have
to read, listen to, watch, whatever method they use to teach
you, over and over again to get it correctly.

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